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Media Language and Representation: Intertextuality



How does intertextuality create meaning in this source?
The big issue has used the Swedish Abba reference because each member of parliament's views link with the song lyric or title that is supposedly what they're saying. Nicola Sturgeon, David Cameron, Boris Johnson and Nigel Farage all have speech bubbles coming out their mouth's which link to their political views. Sturgeon's is ''Breaking up it never easy, I know'', which links to the fact she is aware that the separation will cause many issues and wont be very straight forwards, but there is hope for a better future because of it. Cameron's says ''Knowing me, knowing EU'' which is a play on words as the original lyrics are actually ''you'' not ''EU'', however they've wanted to include this feature. It implies that Cameron feels well knowledged about the EU, and also believes he has a strong link to it. Johnson's bubble states ''this time we're through'', which is pretty self-explanatory as it tells us straight up that the relationship/link between Britain and the EU is over.

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